Hugo gathered and commissioned some of the UK’s leading craftspeople to deliver site specific environmental and social responses. The mission of the biennial was to celebrate the value of craft as an active force in contemporary life.
Over 40 craftspeople were involved across both biennials. He also curated a full-day craft symposium of speakers and discussions to bring individual projects, principles and narratives within the show to life.
The aim was to create a sensorially engaging sequence of spaces that function as shop and laboratory, study and salon.
With the title’s launch, Hugo became part of the school’s faculty, delivering a series of lectures and workshops on the subject of human-centred urbanism.
The task at hand was to gently reconfigure the interior for 21st Century hospitality, while retaining the historic fabric and enhancing a sense of time and place. The inn now has 45 bedrooms, two bars and a restaurant, all closely housed across a sprawling site in the historic centre of medieval Rye. The restoration was awarded by the Sussex Heritage Trust for its use of traditional crafts and skills.
Each year he brought together more than a dozen galleries from around the world for the four day selling fair. In addition, he curated and hosted a day of panel discussions under the title “Design for The Common Good” as part of the fair’s talks symposium.
He crafted every element of the work, responding over time to the building, the light, the weather, the seasons and our daily rituals to create a layered and beautiful home, made of and for the two of us.
Alongside opinion pieces, he writes about the social impact and potential of craft and design in life.
The brief was to steer the interior design back to the lodge's roots as a place for special, secluded and indulgent hospitality.
The creative direction embedded the personality of a host and the fun of a house party into an experience that delivers warm and seamless hospitality, of culture and place.
He was also a regular host of the live current affairs programs, and enjoyed unleashing his peculiar music taste as an occasional DJ.
The brief was to create a secular sacred building, turning a single meeting hall into a series of studios for additional makers, alongside a large space for the new community to come together.